Commercial Manager – Robot

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Summary

Location

Singapore

Work

Full-time

Experience

Senior

About this Job

About Us

Dyson is a global technology enterprise. We solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We’re growing fast and our ambition is huge – more categories, more locations and more people.

About the Role

We’re looking for a strong and passionate Commercial Manager to join our Floorcare Business Unit, working on Robot. You will play an important role in supporting the growth of one of the highest priority categories in the business.

The role involves supporting the category commercial strategy and delivering exceptional product and Go-To-Market plans to our global markets. Reporting to the category lead, in addition to supporting category strategy, you will develop a strong consumer-driven portfolio that meets market needs and drives commercial success. From defining pricing & proposition, to shaping global launch plans and optimizing lifecycle performance, you will oversee multiple aspects of the category’s commercial journey, to ensure we drive growth.

To achieve this, you will collaborate across Dyson – partnering with Engineering, Finance, Operations, Revenue and Market teams – ensuring the commercial voice is at the heart of our decision-making. As a senior manager you are expected to be pro-active and advocate for the category within Dyson, identifying and leveraging market insights, competitive analysis, and consumer trends to stimulate innovation, build engagement, and drive growth.

Main responsibilities include but not limited to:-

  • As a product lead in the BU, you will be a central figure in the delivery of new products

  • Understanding product features and customer needs and translating these into compelling propositions

  • Build and collaborate to review insight driven business cases for NPD. Maintain and manage these as projects develop. Doing this in collaboration with Finance, Business intelligence, Revenue and Key markets

  • Communicate portfolio impact of NPD launches and initiate end of life processes where required

  • Develop global launch strategies for NPD’s championing flawless global launches

  • Provide actionable insights into market dynamics, competitor activity, and consumer behaviours to inform product, pricing, and go-to-market strategies.

  • Ad-hoc projects to drive growth.

  • Regularly evaluate the portfolio performance making suggestions to drive efficiency & growth.

  • Contribute to periodic market range planning for the category.

  • Act as interface between Engineering & Operations, Campaigns & Creative and Revenue & Markets, ensuring alignment and efficient delivery of category objectives.

About You

To be successful in this role, you will be a data-driven storyteller with the unique ability to derive sharp insights from diverse sources and translate them into compelling, actionable narratives. You excel at selling these stories to stakeholders to achieve strategic outcomes, proactively building consensus among senior leaders to drive commercial success. Your exceptional teamwork and interpersonal skills allow you to cultivate strong networks across Dyson, while your adaptable mindset ensures you can flex plans in response to shifting market conditions. As a role model for Dyson’s values, you inspire high performance and innovation, fuelled by a genuine passion for the category and a desire to do things differently. You are dedicated to delivering world-class products and campaigns that resonate with consumers, and you possess the independence and drive to lead projects from inception to completion, even when working remotely from your line manager.

Previous skills & experience:

  • Proven category or commercial management experience

  • A good understanding of market dynamics, consumer behaviour, and category management principles

  • Excellent analytical skills, with experience in delivering impactful insights and recommendations

  • Communication and influencing skills, with experience in driving cross-functional alignment

Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.

About the Company

Dyson logo

Dyson

Privately Held
Consumer & Home RoboticsRobotics Hardware & ComponentsRobotics Software & AI

Dyson solves real-world problems and creates better products through the application of engineering, science, design and creativity. It is a family-owned, global technology company, founded by Sir James Dyson who remains at the helm alongside his son Jake. Since inventing the first cyclonic bagless vacuum cleaner, the DC01, Dyson has consistently invested in research and development to improve its products and technologies radically. Dyson offers products across a growing range of areas: floorcare, air purification, robotics, haircare including formulations, lighting, hand drying, and most recently audio. Dyson continues to expand into new areas. Today, Dyson sells products in more than 80 markets, has 450 Dyson stores worldwide and is available in all major technology and beauty retailers. Dyson has global headquarters in Singapore and major technology campuses in Singapore, the UK, Malaysia, and the Philippines. Its global team of engineers, scientists and software developers are focused on developing technology-enabled products which work better and which people love to use. Key areas of focus have included high-speed electric digital motors, sensing and vision systems, robotics, machine learning and aerodynamics. Beyond products, to encourage an inventive future, Dyson is also inspiring the next generation of engineers and inventors through the Dyson Institute of Engineering and Technology, the James Dyson Foundation and the James Dyson Award. The Dyson family applies its problem-solving approach in other fields, and established Dyson Farming in 2012. It is one of the largest farming businesses in the UK, extending to 36,000 acres across Lincolnshire, Oxfordshire, Gloucestershire and Somerset. It is a family-owned enterprise unlike any other, focussed on long-term investment in British farming and the countryside to grow tasty and nutritious food.

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